Testing Flow
- Periodically Resetting Control Data
- Minimum Detectable Lift
- Confidence Level Setting for an App
- Facebook Traffic Setup Best Practices
- Interpreting the Confidence % of an Asset
- Waterfall Sequence of Upptic ASO Testing Explained
- Ending a Test Early
- How Upptic's Algorithm Works & Controlling the Speed/Length of Tests
- Reviewing and Implementing Improved Pages
- After Testing Completes
- Setting Up Concept Validations of New App Ideas